If you are too serious about life, it can wear on you. One source of "fun" is our customers and how some of them think. A recent Youtube video shows how funny pricing negotiations can be when looked at from a different perspective.
You will want to invest a couple of minutes in this video at http://tinyurl.com/rxvuxc.
One piece of advice: when printing customers ask for a lower price they are opening the door to negotiations. Negotiations are a tw0-way street so make sure you are asking for something in return for the lower price besides just the job. One example: You can offer a lower price if the customer guarantees a year's worth of work.
Life is short so enjoy it. Love your job and have fun doing it.
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